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</div><p>Spanish football club FC Barcelona announced last Friday (Aug 11) that its Web3 project "Barça Vision" has secured a 120 million euro (approximately $132 million) investment from Libero Football Finance AG and Nipa Capital B.V. According to the club's official announcement, FC Barcelona will sell a 29.5% stake in the holding company "Bridgeburg Invest," the holding company of Barça Vision. Libero Football Finance AG is a publicly listed company in Germany that specializes in providing financial consulting to football clubs. Nipa Capital B.V. is a registered venture capital firm in the Netherlands. The transaction is expected to be completed in the fourth quarter of 2023, subject to approval from FC Barcelona shareholders.</p><p>In July 2022, Barça Vision introduced its first NFT collectible, "Masterpiece #1," which was successfully auctioned at Sotheby's New York for a staggering $693,000. Since then, FC Barcelona's interest in Web3, NFTs, and the metaverse has continued to grow.</p><p>In May 2023, Barça Vision partnered with Plastiks to launch its first environmentally-focused NFT collection, "Unleash Your Passion." The collection, featuring 3,000 animal-themed NFTs, aims to contribute to removing 35,000,000 kilograms of plastic from the planet. Each sale of an NFT in this collection supports the recovery of a corresponding weight of plastic waste in collaboration with an environmental organization. According to the Plastiks website, the project has already facilitated the recovery of nearly 3 million discarded plastic bottles in a matter of months.</p><p>In June, Barça Vision sold their second NFT collectible, "Masterpiece #2," on OpenSea for an impressive $300,231, even amidst a bear market.</p><p>FC Barcelona has been actively developing its Web3 business, having collaborated with the Chiliz blockchain to create Ethereum-based FC Barcelona Fan Tokens (BAR) as early as 2020. In the same year, the club launched its Web3 project "Barça Vision," focusing on NFTs. In August 2022, Chiliz announced the acquisition of a 24.5% stake in Barça Vision for $100 million.</p><p>FC Barcelona's proactive approach underscores its commitment to venturing into the Web3 domain. As a pioneer and innovator, the club showcases the potential of the sports industry's future by exploring Web3 and NFT technologies. With this new investment, we anticipate exciting innovations and achievements from the club in the world of Web3.</p><p>If you also aspire to develop unique NFTs for your business, consider reaching out to UD's expert team. With our rich expertise in blockchain and NFTs and years of experience, we can help you realize personalized creative ideas and business goals. Click the button below to contact our expert team and explore the limitless possibilities of blockchain and NFTs!</p><p>&nbsp;</p><div class="raw-html-embed"><a id="productEnquiryBtn" class="normal green" data-cta="Service-Enquiry" href="https://www.ud.hk/blockchain-solution-nft">Find Out More!</a></div>

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</div><p>西班牙足球俱乐部巴塞罗那（FC Barcelona）在上周五宣布，其Web3项目「Barça Vision」已获得来自Libero Football Finance AG和Nipa Capital B.V.的1.2亿欧元（约1.32亿美元）投资。根据2023年8月11日的官方公告，巴塞罗那将出售其持有Barça Vision的控股公司「Bridgeburg Invest」的29.5％股权，以换取资本。 Libero Football Finance AG是德国一家在公开市场上交易的公司，专门为足球俱乐部提供金融咨询。 Nipa Capital B.V.则是一家在荷兰注册的风险投资公司。该交易预计将于2023年第四季度在获得股东批准后完成。</p><p>早在2022年7月，巴塞罗那就透过其Web3项目Barça Vision推出了球会的首个NFT收藏品「Masterpiece＃1」，随后的苏富比纽约拍卖会上成功售出，成交价高达69.3万美元。从那时起，巴塞隆拿对Web3、NFT和元宇宙的兴趣持续增长。</p><p>在2023年5月，Barça Vision与Plastiks合作推出了首个环保主题的NFT作品系列「Unleash Your Passion」，旨在清除地球上3500万公斤的塑料废料。该系列包括3000个以动物为主题的NFT，每售出一张将会资助与其合作的环保组织回收相应重量的塑料废料。根据Plastiks官网的信息，该项目在短短几个月内已帮助地球回收了近300万个废弃塑料瓶。</p><p>而在6月，Barça Vision在OpenSea上售出了他们的第二个NFT收藏品「Masterpiece＃2」，并在熊市中以惊人的30.02万美元成交。</p><p>其实，巴塞罗那一直在积极开发其Web3业务，早在2020年就与Chiliz区块链合作，创建了基于以太坊的FC Barcelona Fan Token（BAR），并在同年推出了名为「Barça Vision」的Web3项目，主打NFT。在2022年8月，Chiliz更宣布以1亿美元的价格购得Barça Vision 24.5％的股权。</p><p>巴塞的积极态度凸显了其投身Web3领域的决心。作为先锋和创新者，他们通过探索Web3和NFT技术，向世界展示了运动产业未来的潜力。有了这笔新投资，我们期待看到巴塞隆拿在Web3世界中将带来哪些令人振奋的创新和成就。</p><p>如果您也希望为您的业务开发独特的NFT，不妨与UD的专家团队取得联系。我们拥有丰富的区块链和NFT专业知识以及多年的经验，可以帮助您实现个性化的创意和商业目标。点击下方的按钮，与我们的专家团队联系，一同探索区块链和NFT的无限可能性！</p><p>&nbsp;</p><div class="raw-html-embed"><a id="productEnquiryBtn" class="normal green" data-cta="Service-Enquiry" href="https://www.ud.hk/sc/blockchain-solution-nft">了解更多</a></div>

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</div><p>西班牙足球俱樂部巴塞隆拿（FC Barcelona）在上週五宣布，其Web3項目「Barça Vision」已獲得來自Libero Football Finance AG和Nipa Capital B.V.的1.2億歐元（約1.32億美元）投資。根據2023年8月11日的官方公告，巴塞隆拿將出售其持有Barça Vision的控股公司「Bridgeburg Invest」的29.5％股權，以換取資本。Libero Football Finance AG是德國一家在公開市場上交易的公司，專門為足球俱樂部提供金融咨詢。Nipa Capital B.V.則是一家在荷蘭註冊的風險投資公司。該交易預計將於2023年第四季度在獲得巴塞隆拿股東批准後完成。</p><p>早在2022年7月，巴塞隆拿透過其Web3項目Barça Vision推出了球會的首個NFT收藏品「Masterpiece＃1」，隨後的蘇富比紐約拍賣會上成功售出，成交價高達69.3萬美元。從那時起，巴塞隆拿對Web3、NFT和元宇宙的興趣持續增長。</p><p>在2023年5月，Barça Vision與Plastiks合作推出了首個環保主題的NFT作品系列「Unleash Your Passion」，旨在清除地球上3500萬公斤的塑料廢料。該系列包括3000個以動物為主題的NFT，每售出一張將會資助與其合作的環保組織回收相應重量的塑料廢料。根據Plastiks官網的信息，該項目在短短幾個月內已幫助地球回收了近300萬個廢棄塑料瓶。</p><p>而在6月，Barça Vision在OpenSea上售出了他們的第二個NFT收藏品「Masterpiece＃2」，並在熊市中以驚人的30.02萬美元成交。</p><p>其實，巴塞隆拿一直在積極開發其Web3業務，早在2020年就與Chiliz區塊鏈合作，創建了基於以太坊的FC Barcelona Fan Token（BAR），並在同年推出了名為「Barça Vision」的Web3項目，主打NFT。在2022年8月，Chiliz更宣布以1億美元的價格購得Barça Vision 24.5％的股權。</p><p>巴塞的積極態度凸顯了其投身Web3領域的決心。作為先鋒和創新者，他們通過探索Web3和NFT技術，向世界展示了運動產業未來的潛力。有了這筆新投資，我們期待看到巴塞隆拿在Web3世界中將帶來哪些令人振奮的創新和成就。</p><p>如果您也希望為您的業務開發獨特的NFT，不妨與UD的專家團隊取得聯繫。我們擁有豐富的區塊鏈和NFT專業知識以及多年的經驗，可以幫助您實現個性化的創意和商業目標。點擊下方的按鈕，與我們的專家團隊聯繫，一同探索區塊鏈和NFT的無限可能性！</p><p>&nbsp;</p><div class="raw-html-embed"><a id="productEnquiryBtn" class="normal green" data-cta="Service-Enquiry" href="https://www.ud.hk/tc/blockchain-solution-nft">了解更多</a></div><p>&nbsp;</p>

Spanish football club FC Barcelona's Web3 Project 'Barça Vision' Secures €120 Million Investment

西班牙球会巴塞罗那Web3项目「Barça Vision」获注资1.2亿欧元

西班牙球會巴塞隆拿Web3項目「Barça Vision」獲注資1.2億歐元

<p><span style="font-size:16px;"><strong>Consultation on investment limit industry has counter-proposals</strong></span></p><p><span style="font-size:16px;">Hong Kong is setting up a new regulatory regime for virtual asset retailing. The SFC earlier suggested that trading platform operators should assess the suitability of retail clients to participate in virtual asset trading, and set a cap on the investment amount for each client, which should be reviewed regularly. Some industry players and academics interviewed by Hong Kong Wen Wei Po worry that setting investment caps for retail investors will suppress the liquidity and scale of the market, which is not conducive to the development of the virtual asset industry, and that virtual assets can be graded according to the risk level by making reference to the investment grade of bonds, so that investors can invest according to their tolerance. Some countries such as Canada and Thailand have also imposed a certain degree of restriction on retail investors, reflecting the balanced attitude of global regulators towards virtual assets and their efforts to protect the safety of retail investors while developing the industry.</span></p><p><span style="font-size:16px;">As to whether there should be investment limits for retail investors in virtual assets, UD founder and veteran cryptocurrency investor Zhang Tao believes that this approach is not very meaningful, as the stricter the regulation, the more resistant investors will be, "The more money people have, the more options they want, and the better chance they have to invest elsewhere. He pointed out that traditional financial products have risk levels, the future of virtual asset products can be used in the current classification system, with trading platforms to KYC (know your customer), disclose the risk to customers, and assess their risk-taking ability, etc., sufficient to protect retail investors.</span></p><p><span style="font-size:16px;"><strong>Regulation focuses on education to increase investor knowledge</strong></span></p><p><span style="font-size:16px;">Zhang Tao stressed that the focus of regulating the retail sale of foreign exchange is "education", "regulators cannot say on the one hand that foreign exchange is 'all evil' and on the other hand allow investors to participate. He believes that regulators should educate the public about blockchain, including related technologies and practices, as well as crypto assets and their risks, and so on. In the past few years, the government has been actively reminding the public about the risks of virtual assets. When the public is educated, only then will the availability of virtual funds become widespread, just like the development of the stock market in the 1970s and 1980s, when financial products and investments became widespread, can Hong Kong develop into an international financial center.</span></p><p><span style="font-size:16px;">Liu Jia, head of HashKey's legal department, believes that regulators should differentiate between retail and professional investors, and that investment categories can be different; however, she has a different view on whether the income percentage should be used as a cap. For example, it depends on whether the cryptocurrency is a "new" or "old" token, or whether it is a token that has been issued for months or even years and has a Track Record, so that the past performance of the token can be checked to see if it is stable. For example, whether the token has been issued for a long enough time, whether the price is stable, and how big the market capitalization is, etc. are all conditions that make the market or retail investors feel comfortable to invest.</span></p><p><span style="font-size:16px;">Liu Jia pointed out that usually assets with larger market capitalization and relatively stable operation are more suitable for retail customers. On the contrary, from the regulatory point of view, there will be more worries for newly issued tokens, and regulators may need to conduct more scrutiny and ask questions to the platforms offering such tokens for trading, or set additional thresholds for platforms to answer. However, she stressed that licensed exchanges certainly want to allow retail investors to participate in as many cryptocurrencies as possible in order to make a big push for the industry to thrive.</span></p><p><span style="font-size:16px;"><strong>Investment caps should not be one-size-fits-all and should depend on the nature of the investment</strong></span></p><p><span style="font-size:16px;">Rather, it should depend on the nature of the cryptocurrency that retail investors are allowed to invest in, the nature and security of the asset, and the KYC of the exchange. In order to ensure that retail investors have sufficient net worth, sophisticated investment experience and knowledge, and are capable of taking risks, the "Eligible Crypto Investor" and "Accredited Crypto Investor", as well as the "Quoted Investment" and "Unquoted Investment" are established. Investment" and "Unquoted Investment" are the investment categories.</span><br><br>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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<p><span style="font-size:16px;"><strong>谘询对投资设限额 业界有反建议</strong></span></p><p><span style="font-size:16px;">香港正为虚拟资产零售建立全新监管制度，证监会早前建议，交易平台营运商应评估零售客户是否适合参与虚拟资产交易，并为每名客户设定投资金额上限，且定期检视。有业界人士和学者接受香港文汇报访问时担忧为散户设置投资上限会压抑市场流动性及规模，反而不利虚资行业发展，认为可参考债券的投资级别，按风险程度将虚拟资产分级，让投资者视承受能力进行投资。翻查资料，全球近年亦陆续推出全新法例和制度监管虚资交易，部分国家如加拿大和泰国亦对散户设立一定程度的限购，反映全球监管机构对虚拟资产的态度力求平衡，在发展行业同时，尽最大努力保障散户安全。</span></p><p><span style="font-size:16px;">就应否对虚资零售投资者设立投资限额，UD创办人及资深加密货币投资者章涛认为，这种做法意义不大，因为愈管得严，投资者愈抗拒，「钱愈多的人愈想多些选择，他们好大机会转到其他地方投资。」他指，现时传统金融产品都有风险级别，将来虚拟资产产品都可采用现时的分级制度，配合交易平台对客户进行KYC（认识你的客户）、向客户披露风险、并评估他们的风险承担能力等，足以保障散户投资者。</span></p><p><span style="font-size:16px;">监管重点是教育 增投资者知识</span></p><p><span style="font-size:16px;">章涛强调，监管虚资零售的重点是「教育」，「监管机构不能一方面说虚资是『万恶』，另一方面又容许投资者参与。」他认为，监管机构要教育公众认识区块链，包括相关技术和做法，以及认识加密资产和其风险等等，这些教育都要普及。过去几年，政府积极提醒公众有关虚资的风险，现时要发展香港成为国际虚拟资产中心，就应该平衡信息，教育公众虚资的本质是什么，让公众了解。当对公众的教育普及，虚资才能普及，正如七八十年代股市发展一样，金融产品和投资普及，香港才能发展成国际金融中心。</span></p><p><span style="font-size:16px;">HashKey法律部主管刘佳认为监管机构应该要区分零售和专业投资者，投资类别可以不同；但是否要以收入百分比做上限，她就对此就有不同看法。她认为，监管被纳入零售类别的虚拟资产时，应由资产本身出发，例如要视乎该加密货币是「新」抑或「旧」，是一个全新发行的代币；抑或是已经发行了好几个月甚至几年、拥有追踪纪录（Track Record）的代币，可以翻查到该代币的过往表现是否稳定。例如该代币的发行时间是否够长、价格是否稳定、市值有几大等等，都是令市场或散户可以放心投资的条件。</span></p><p><span style="font-size:16px;">刘佳指出，通常市值较大及相对运行较稳定的资产，都比较适合零售客户；反而从监管角度而言，全新发行的代币会有更多忧虑，监管机构可能需要向提供这类代币交易的平台进行更多审查和提问，或者设立额外门槛让平台解答。但她强调，持牌交易所当然希望可以让零售投资者参与的加密货币愈多愈好，以大力促进行业蓬勃发展。</span></p><p><span style="font-size:16px;"><strong>投资上限不应一刀切 应视乎性质</strong></span></p><p><span style="font-size:16px;">DigiFinex Global首席财务官陈昱丞认为，投资高风险的加密货币，本身就需要敢于尝试，他认为政策不应「一刀切」，将所有加密货币的零售投资设上限或不设上限；而是要视乎允许散户投资的是哪种加密货币，根据该资产的性质和安全程度，再配合交易所对客户进行的KYC，以确保零售投资者拥有足够净资产、成熟的投资经验和知识，有足够能力承担风险，而制定「合格加密货币投资者（Eligible Crypto Investor）」和「认可加密货币投资者（Accredited Crypto Investor），以及「报价投资（Quoted Investment）」和「未报价投资（Unquoted Investment）等等投资类别。</span></p><p><br>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
<h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">更多区块链方案资讯</h3></div></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD区块链方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=区块链方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">区块链方案查询</a></div><p>&nbsp;</p>

<p style="margin-left:0px;text-align:justify;"><span style="font-size:16px;"><strong>諮詢對投資設限額 業界有反建議</strong></span></p><p style="margin-left:0px;text-align:justify;"><span style="font-size:16px;">香港正為虛擬資產零售建立全新監管制度，證監會早前建議，交易平台營運商應評估零售客戶是否適合參與虛擬資產交易，並為每名客戶設定投資金額上限，且定期檢視。有業界人士和學者接受香港文匯報訪問時擔憂為散戶設置投資上限會壓抑市場流動性及規模，反而不利虛資行業發展，認為可參考債券的投資級別，按風險程度將虛擬資產分級，讓投資者視承受能力進行投資。翻查資料，全球近年亦陸續推出全新法例和制度監管虛資交易，部分國家如加拿大和泰國亦對散戶設立一定程度的限購，反映全球監管機構對虛擬資產的態度力求平衡，在發展行業同時，盡最大努力保障散戶安全。</span></p><p style="margin-left:0px;text-align:justify;"><span style="font-size:16px;">就應否對虛資零售投資者設立投資限額，UD創辦人及資深加密貨幣投資者章濤認為，這種做法意義不大，因為愈管得嚴，投資者愈抗拒，「錢愈多的人愈想多些選擇，他們好大機會轉到其他地方投資。」他指，現時傳統金融產品都有風險級別，將來虛擬資產產品都可採用現時的分級制度，配合交易平台對客戶進行KYC（認識你的客戶）、向客戶披露風險、並評估他們的風險承擔能力等，足以保障散戶投資者。</span></p><p style="margin-left:0px;text-align:justify;"><span style="font-size:16px;"><strong>監管重點是教育 增投資者知識</strong></span></p><p style="margin-left:0px;text-align:justify;"><span style="font-size:16px;">章濤強調，監管虛資零售的重點是「教育」，「監管機構不能一方面說虛資是『萬惡』，另一方面又容許投資者參與。」他認為，監管機構要教育公眾認識區塊鏈，包括相關技術和做法，以及認識加密資產和其風險等等，這些教育都要普及。過去幾年，政府積極提醒公眾有關虛資的風險，現時要發展香港成為國際虛擬資產中心，就應該平衡信息，教育公眾虛資的本質是什麼，讓公眾了解。當對公眾的教育普及，虛資才能普及，正如七八十年代股市發展一樣，金融產品和投資普及，香港才能發展成國際金融中心。</span></p><p style="margin-left:0px;text-align:justify;"><span style="font-size:16px;">HashKey法律部主管劉佳認為監管機構應該要區分零售和專業投資者，投資類別可以不同；但是否要以收入百分比做上限，她就對此就有不同看法。她認為，監管被納入零售類別的虛擬資產時，應由資產本身出發，例如要視乎該加密貨幣是「新」抑或「舊」，是一個全新發行的代幣；抑或是已經發行了好幾個月甚至幾年、擁有追蹤紀錄（Track Record）的代幣，可以翻查到該代幣的過往表現是否穩定。例如該代幣的發行時間是否夠長、價格是否穩定、市值有幾大等等，都是令市場或散戶可以放心投資的條件。</span></p><p style="margin-left:0px;text-align:justify;"><span style="font-size:16px;">劉佳指出，通常市值較大及相對運行較穩定的資產，都比較適合零售客戶；反而從監管角度而言，全新發行的代幣會有更多憂慮，監管機構可能需要向提供這類代幣交易的平台進行更多審查和提問，或者設立額外門檻讓平台解答。但她強調，持牌交易所當然希望可以讓零售投資者參與的加密貨幣愈多愈好，以大力促進行業蓬勃發展。</span></p><p style="margin-left:0px;text-align:justify;"><span style="font-size:16px;"><strong>投資上限不應一刀切 應視乎性質</strong></span></p><p style="margin-left:0px;text-align:justify;"><span style="font-size:16px;">DigiFinex Global首席財務官陳昱丞認為，投資高風險的加密貨幣，本身就需要敢於嘗試，他認為政策不應「一刀切」，將所有加密貨幣的零售投資設上限或不設上限；而是要視乎允許散戶投資的是哪種加密貨幣，根據該資產的性質和安全程度，再配合交易所對客戶進行的KYC，以確保零售投資者擁有足夠淨資產、成熟的投資經驗和知識，有足夠能力承擔風險，而制定「合格加密貨幣投資者（Eligible Crypto Investor）」和「認可加密貨幣投資者（Accredited Crypto Investor），以及「報價投資（Quoted Investment）」和「未報價投資（Unquoted Investment）等等投資類別。</span><br><br>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
<h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">更多區塊鏈方案資訊</h3></div></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD區塊鏈方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=區塊鏈方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">區塊鏈方案查詢</a></div><p><br><br>&nbsp;</p>

The strength of the regulation is too tight to hinder development.

【虚资监管系列之二】监管力度考功夫 箍得太紧忧碍发展

【虛資監管系列之二】監管力度考功夫 箍得太緊憂礙發展

Create Corporate NFT Christmas Cards And Sending Seasonal Greetings To Connect VIP Customers In Brandtech Way 

发送节日祝福，打造独有品牌科技形象，与客户关系紧「链」在一起

發送節日祝福，打造獨有品牌科技形像，與客戶關系緊「鏈」在一起

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</div><p>&nbsp;</p><div class="raw-html-embed"><a href="https://www.ud.hk/enquiry?enquiryType=product&amp;productCategory=blockchainSolution&amp;productName=Free%20Corporate%20NFT%20Xmas%20Card%20Collection&amp;customSubject=%5BUD%20Blockchain%20Solution%5D%20%5B%E6%9C%8D%E5%8B%99%E6%9F%A5%E8%A9%A2%5D&amp;customTitle=UD%20Blockchain%20-%20Free%20Corporate%20NFT%20Xmas%20Card%20Collection" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">Enquire Now</a></div>

Free Corporate NFT Xmas Card Collection | Special Offer | UD Blockchain

免费铸造企业专属NFT圣诞卡 | 最新优惠 | UD Blockchain

免費鑄造企業專屬NFT聖誕卡 | 最新優惠 | UD Blockchain

Free Corporate NFT Xmas Card Collection

免费铸造企业专属NFT圣诞卡

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</div><p>UD founder Cheung To was interviewed by <a href="https://www.facebook.com/eastweek.com.hk?__cft__[0]=AZUPW6PbyvB-wmL8BrXZ_wVFzsmOqlohvxSAMaRs8HQ8nYx8ZpavdcO1aDXeTrfCAtQxwh6qw2TWci4jLhwb6o7LHc3w1V2Mne-9Qjy88rXSlyn0bXhzsgdIlmJ4I3cmQzc&amp;__tn__=-]K-R">Eastweek</a> earlier and said that the "Policy Statement on the Development of Virtual Assets in Hong Kong" released by the Hong Kong government earlier would help the development of the digital asset industry, and with the implementation of regulations, it would help attract more talents and capital from all over the world and promote Hong Kong as an international virtual asset hub.</p><p>In addition, Mr. Cheung To also said that Hong Kong needs to enhance the education of the public on blockchain and cryptocurrency, rather than just promoting the dangers and scams of digital assets. Educating the public will help popularize blockchain technology, Cheung To started a YouTube Channel in 2021 to explore the latest financial technology information with the audience.</p><p>As a leading blockchain and cybersecurity solution provider in Hong Kong, UD is committed to providing different blockchain solutions and consulting services to bridge the gap from Web2 to Web3 for enterprises.</p><p>To learn more about UD and the industry's views on this announcement, please refer to East Week (Issue 1002).<br>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
<h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">More UD Blockchain Service</h3></div></div><div class="raw-html-embed"><a href="https://www.ud.hk/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD Blockchain Solution</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=Blockchain Solution" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">Business Solution Enquiry</a></div><p><br>&nbsp;<br><br>&nbsp;</p>

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</div><p style="margin-left:0px;"><br>&nbsp;<span style="font-size:15px;">UD创办人－章涛早前接受 </span><a href="https://www.facebook.com/eastweek.com.hk?__cft__[0]=AZUPW6PbyvB-wmL8BrXZ_wVFzsmOqlohvxSAMaRs8HQ8nYx8ZpavdcO1aDXeTrfCAtQxwh6qw2TWci4jLhwb6o7LHc3w1V2Mne-9Qjy88rXSlyn0bXhzsgdIlmJ4I3cmQzc&amp;__tn__=-]K-R"><span style="font-size:15px;">东周刊 Eastweek</span></a><span style="font-size:15px;"> 访问，表示港府较早前发表的「有关虚拟资产在港发展的政策宣言」有助数位资产行业发展，随着法规落地，有助吸引世界各地更多人才及资金、推动香港发展成国际虚拟资产中心。</span></p><p><span style="font-size:15px;">除此之外，章涛亦表示本港需加强教育大众有关区块链及加密货币的知识，而非只单方面宣传数位资产的危险性及骗局。教育大众有助令区块链技术普及化，章涛于2021年开设了频道 财科暗战 章涛 ，与观众一起发掘最新金融科技的资讯。</span><br><br><span style="font-size:15px;">世界各大企业已陆续加入区块链技术，于Web3另一维度发展业务。UD作为香港领先区块链及网路安全方案供应商，亦致力提供不同区块链的方案及谘询，望成为企业Web2进入Web3的桥樑。</span><br><br><span style="font-size:15px;">想了解更多UD及業界對此宣言的看法，請參考東周刊（第1002期）。</span></p><p><br>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
<h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">更多区块链方案资讯</h3></div></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD区块链方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=区块链方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">区块链方案查询</a></div><p><br>&nbsp;</p>

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</div><p style="margin-left:0px;"><br><span style="font-size:15px;">UD創辦人－章濤早前接受 </span><a href="https://www.facebook.com/eastweek.com.hk?__cft__[0]=AZUPW6PbyvB-wmL8BrXZ_wVFzsmOqlohvxSAMaRs8HQ8nYx8ZpavdcO1aDXeTrfCAtQxwh6qw2TWci4jLhwb6o7LHc3w1V2Mne-9Qjy88rXSlyn0bXhzsgdIlmJ4I3cmQzc&amp;__tn__=-]K-R"><span style="font-size:15px;">東周刊 Eastweek</span></a><span style="font-size:15px;"> 訪問，表示港府較早前發表的「有關虛擬資產在港發展的政策宣言」有助數碼資產行業發展，隨著法規落地，有助吸引世界各地更多人才及資金、推動香港發展成國際虛擬資產中心。</span></p><p style="margin-left:0px;"><span style="font-size:15px;">除此之外，章濤亦表示本港需加強教育大眾有關區塊鏈及加密貨幣的知識，而非只單方面宣傳數碼資產的危險性及騙局。教育大眾有助令區塊鏈技術普及化，章濤於2021年開設了頻道「財科暗戰 章濤」 ，與觀眾一起發掘最新金融科技的資訊。</span></p><p style="margin-left:0px;"><span style="font-size:15px;">世界各大企業已陸續加入區塊鏈技術，於Web3另一維度發展業務。UD作為香港領先區塊鏈及網絡安全方案供應商，亦致力提供不同區塊鏈的方案及諮詢，望成為企業Web2進入Web3的橋樑。</span><br><br><span style="font-size:15px;">想了解更多UD及業界對此宣言的看法，請參考東周刊（第1002期）。</span></p><p><br>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
<h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">更多區塊鏈方案資訊</h3></div></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD區塊鏈方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=區塊鏈方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">區塊鏈方案查詢</a></div><p style="margin-left:0px;"><br><br>&nbsp;</p>

Eastweek "Headline" Interview: 4 key points of the Hong Kong Government's "Policy Statement on the Development of Virtual Assets in Hong Kong"

东周刊 「头条新闻」访问：港府《有关虚拟资产在港发展的政策宣言》4大重点

東周刊 「頭條新聞」訪問：港府《有關虛擬資產在港發展的政策宣言》4大重點

Combine Your Business With NFT Membership Solution Now!

UD一站式区块链方案助客户将NFT会籍融入业务

UD一站式區塊鏈方案助客戶將NFT會籍融入業務

Rejuvenate Traditional Whisky Business With NFT    Unlock Future Trend | Case Study | UD Blockchain

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傳統業務融合NFT - Barley Nectar 為威士忌界打造嶄新投資模式 | 成功案例 | UD 區塊鏈

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传统业务融合NFT - Barley Nectar 为威士忌界打造崭新投资模式

傳統業務融合NFT - Barley Nectar 為威士忌界打造嶄新投資模式

<p><span style="color:rgb(0,0,0);">After introducing the X To Earn project examples and sigincifant elements in the previous two articles, you should have grasped the concept of X To Earn. With this knowledges, it is time to ask the critical question: How to integrate X To Earn into business development? The following three questions are the keys.</span></p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">Think About Why You Need To Create a X To Earn Project?</h3></div><p><span style="color:rgb(0,0,0);">It is not a sufficient reason for you to create your X To Earn projects just to following the trend. The core reason should backed by your understanding of the meaning and value behind the business model.</span><br><br><span style="color:rgb(0,0,0);">The reason for X To Earn being popular in Web3 lies in a new set of ideas it holds. In the traditional Web2 world, service providers need to expand and attract users through financing and “money-burning”, and after collecting user data, they then could improve the products. A clear barrier between service providers and users can be observed in this process. But in Web3, users are part of the community. They enter the project after purchasing NFT and hope to earn tokens through the "X" actions. They are longing for the maturity of the project and the profit gain from the token and NFTs trading. The attraction of X To Earn, thus, is not only the funds it brings to the project (obtained from the sale of NFTs), but also the role as a traffic portal to bring users with high centripetal force to the project, and the potential to turn them into solid community members for future applications.</span><br>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">How May You Find The Right “X”?</h3></div><p><span style="color:rgb(0,0,0);">As mentioned in the first article of this series, X To Earn is a popular business model on Web3. To develop your X To Earn project, you should first find the part of the existing business or new business that can shine in Web3, and second, extract the direction of X from your findings.&nbsp;</span><br><br><span style="color:rgb(0,0,0);">In this refining process, two elements of X must be kept in mind: quantification and satisfaction. Since the X involvement links to users' return, it is essential for this involvement to be easily quantified. Otherwise, the calculation of return will be quite difficult, and even have a huge impact on token issuance and the entire token economic system. On the other hand, if the quantitative mechanism of X is not well designed, it may be targeted by professional "gold diggers" to seize loopholes and cheat. As for satisfaction, it refers to the fun or contentment that the users can find while participating in X.&nbsp;</span><br><br><span style="color:rgb(0,0,0);">Imagine, if people are only focusing on X earning but not really into it, competitors can easily attract your clients by just offering higher returns. At that time, what more incentive can you adopt to keep the users?&nbsp;</span><br><br><span style="color:rgb(0,0,0);">Therefore, to carry out the X To Earn project, we must first find X, and then design a complete return mechanism and corresponding token economic system from the user perspective.</span><br>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">Pros And Cons Are The Key Factors Of The Success Of X To Earn Project</h3></div><p><span style="color:rgb(0,0,0);">As mentioned, the X To Earn project have a strong ability of attracting traffic, which can bring funds and users to the project. Under the attraction of "earning while X", the number of users can grow rapidly in the early stage of the project. Undoubtedly, this is one of the big advantages of the X To Earn project. However, one should note that X To Earn is still an emerging model, which requires the ability and determination to quickly correct after "trial and error".&nbsp;</span><br><br><span style="color:rgb(0,0,0);">Before launching the project, some preparations are needed. For example, the design of quantification and conversion mechanism, NFT issuance plan, tokenomics system planning, etc. All these items need to be comprehensively designed, and a certain amount of early capital investment is required. Before the X To Earn project carries out, it must be carefully and thoroughly planned. Otherwise, the funds may be exhausted due to mistakes in the early stage, or the development will be restricted due to improper arrangements. The early investors will be disappointed, eventually.</span></p><p>&nbsp;</p><p style="margin-left:0cm;text-align:center;"><strong>Based on the above three points, it can be seen that the development of the X2earn project requires forward-looking, planning, technology, execution, and correction capabilities. And on the road of exploring Web3, UD is willing to walk with you all the time and become your strongest backing.</strong></p><p>&nbsp;</p><div class="raw-html-embed"><a href="https://www.ud.hk/blockchain-solution-tokenization-tokenomics-ico-ido-ieo-sto" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">Tokenization and Tokenomics Solutions</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">Business NFT Solutions</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=NFT%20Solutions " data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">Business NFT Project Enquiry</a></div><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #2A3795;">Read more about NFT projects and expert insights</h3></div><figure class="table"><table><tbody><tr><td><a href="https://www.ud.hk/insight/article/key-elements-x-2-earn-tokenomic-nft-project-development"><span style="color:#3C3C3C;"><u>3 Key Elements You Should Prepare For a X To Earn Project</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/x2earn-business-model-blockchain-web3"><span style="color:#3C3C3C;"><u>Get To Know X To Earn: The Prevailing Business Model Of Web3</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-1-how-to-first-step-stand-out-one-stop-solution"><span style="color:#3C3C3C;"><u>How To Plan The First Step To Make Your NFT Project Stand Out？</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-2-two-key-points-future-of-NFT-solution"><span style="color:#3C3C3C;"><u>Two Key Points That Determined The Future Of A NFT Project</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-3-three-essential-technical-elements-solution"><span style="color:#3C3C3C;"><u>Three Essential “Technical” Elements For NFT Project</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-4-four-key-tactics-drive-success-blockchain-solution"><span style="color:#3C3C3C;"><u>Four Key Tactics To Drive NFT Project Success</u></span></a></td></tr></tbody></table></figure><p>&nbsp;</p><p>&nbsp;</p><p>&nbsp;</p>

<p><span style="color:rgb(0,0,0);">看罢前两篇文章谈及的 X To Earn 项目例子和重要元素，相信大家已经掌握 X To Earn 这一概念，有了这些铺垫後，我们不妨进入重点：如何将X To Earn融入业务发展？以下三个问题，就是答案所在。</span></p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">盲目跟风，人有我有？开发 X To Earn 前要想清楚</h3></div><p><span style="color:rgb(0,0,0);">人有我有丶赶潮流等都不是充分的理由，要开展 X To Earn 项目，应是源自你对这商业模式背後意义和价值的理解。</span><br><br><span style="color:rgb(0,0,0);">X To Earn 之所以能在Web3大行其道，在於其所抱持的一套崭新想法。在Web2世界中，服务提供者在发展过程中，需透过融资丶烧钱来扩张和吸引用户，继而透过收集到的用户数据来改良产品，过程中，服务提供者与用户壁垒分明；但在Web3中，用户本身就是社群的一分子，希望能在购入NFT後进入项目丶藉着X而赚取代币，继而期盼项目发展成熟，代币与NFT的价格上升而「二次获利」。因此，X To Earn 的吸引之处，不仅在於它为项目带来资金（由发售NFT而得），更在於它作为流量入口为项目带来向心力极高的用户，为往後应用带来坚实社群成员的潜力。</span></p><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">工欲善其事，必先找出X！X找对了，用户自然就对了</h3></div><p><span style="color:rgb(0,0,0);">正如在这系列的第一篇文章所言，X To Earn 是Web3领域中盛行的商业模式，由此，要发展 X To Earn，就先要找到现有业务或者新业务中能够在Web3大放异彩的部分，再从中提炼出X的方向。</span><br><br><span style="color:rgb(0,0,0);">在这一提炼过程中，必须留意X的两大要素：量化以及满足感。由於X的投入与用户的回报直接挂鈎，假如这种投入难以被明确量化，回报的计算就相当困难，甚至对代币发放，以及整个代币经济体系带来极大影响；此外，若然X的量化机制设计不及完善，或会被专业的「淘金户」盯上，抓住漏洞丶作弊，从而获取惊人收益。至於满足感，指的是用户在参与X这过程中所能得到的乐趣或满足。试想像，假如大家对X的兴趣缺缺，一心只为earn，不若有另一相似和相同的项目以更高回报作招徕，那又有何诱因能说服用户继续留下？</span><br><br><span style="color:rgb(0,0,0);">所以，要开展 X To Earn 项目，必先找出X，再从用户的角度出发，设计出一套完整的回报机制和相应的代币经济体系。</span></p><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">新兴商业模式！优点缺点仍是发展项目考量因素</h3></div><p><span style="color:rgb(0,0,0);">如前所述，X To Earn 项目的确拥有强大引流能力，能为项目带来资金和用户，而在「边X边赚」的吸引力下，用户数目在项目初期能火速增长，更是 X To Earn 的一大优点。</span><br><br><span style="color:rgb(0,0,0);">可是需要留意的是，X To Earn 目前仍是新兴模式，需要有「试错」之後快速修正的能力和决心，而且在项目推出之前，做好准备功夫，如：量化和换算机制的设计丶NFT发行计划丶代币经济体系规划等，都需要有周全设计，故必须有一定的早期资金投入。因此，假如要开展 X To Earn 项目，必须精心策划，谋定後动，否则，随时会因前期的失误而将资金耗尽，或因安排失当而令发展受限，令早期投资者出现期望落差。</span></p><p>&nbsp;</p><p style="text-align:center;"><strong>综合以上三点，可见开发 X To Earn 项目，前瞻性丶计划丶技术丶执行力和修正能力，都必不可少；而在探索Web3的路途上，UD乐意与你一直同行，成为你最强後盾。</strong></p><p>&nbsp;</p><div class="raw-html-embed"><a href="https://www.ud.hk/sc/blockchain-solution-tokenization-tokenomics-ico-ido-ieo-sto" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">代币化及代币经济方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">商业NFT方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=商业NFT项目方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">商业NFT项目方案查询</a></div><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #2A3795;">相关案例及专家见解</h3></div><figure class="table"><table><tbody><tr><td><a href="https://www.ud.hk/sc/insight/article/key-elements-x-2-earn-tokenomic-nft-project-development"><span style="color:#3C3C3C;"><u>不可缺少的因素，因X To Earn而诞生的「铁三角」</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/x2earn-business-model-blockchain-web3"><span style="color:#3C3C3C;"><u>一文认识X To Earn，了解Web3盛行商业模式！</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-1-how-to-first-step-stand-out-one-stop-solution"><span style="color:#3C3C3C;"><u>如何部署你的第一步令NFT项目脱颖而出？</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-2-two-key-points-future-of-NFT-solution"><span style="color:#3C3C3C;"><u>两大要点 决定「设计」NFT项目前路</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-3-three-essential-technical-elements-solution"><span style="color:#3C3C3C;"><u>NFT项目不可或缺的三大「技术」元素</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-4-four-key-tactics-drive-success-blockchain-solution"><span style="color:#3C3C3C;"><u>掌握四大「经营」NFT项目致胜关键</u></span></a></td></tr></tbody></table></figure><p>&nbsp;</p><p>&nbsp;</p>

<p><span style="color:rgb(0,0,0);">看罷前兩篇文章談及的 X To Earn 項目例子和重要元素，相信大家已經掌握 X To Earn 這一概念，有了這些鋪墊後，我們不妨進入重點：如何將 X To Earn融入業務發展？以下三個問題，就是答案所在。</span></p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">盲目跟風，人有我有？開發 X To Earn 前要想清楚</h3></div><p><span style="color:rgb(0,0,0);">人有我有、趕潮流等都不是充分的理由，要開展 X To Earn 項目，應是源自你對這商業模式背後意義和價值的理解。</span><br><br><span style="color:rgb(0,0,0);">X To Earn 之所以能在Web3大行其道，在於其所抱持的一套嶄新想法。在Web2世界中，服務提供者在發展過程中，需透過融資、燒錢來擴張和吸引用戶，繼而透過收集到的用戶數據來改良產品，過程中，服務提供者與用戶壁壘分明；但在Web3中，用戶本身就是社群的一分子，希望能在購入NFT後進入項目、藉著X而賺取代幣，繼而期盼項目發展成熟，代幣與NFT的價格上升而「二次獲利」。因此，X To Earn 的吸引之處，不僅在於它為項目帶來資金（由發售NFT而得），更在於它作為流量入口為項目帶來向心力極高的用戶，為往後應用帶來堅實社群成員的潛力。</span></p><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">工欲善其事，必先找出X！X找對了，用戶自然就對了</h3></div><p><span style="color:rgb(0,0,0);">正如在這系列的第一篇文章所言，X To Earn 是Web3領域中盛行的商業模式，由此，要發展 X To Earn，就先要找到現有業務或者新業務中能夠在Web3大放異彩的部分，再從中提煉出X的方向。</span><br><br><span style="color:rgb(0,0,0);">在這一提煉過程中，必須留意X的兩大要素：量化以及滿足感。由於X的投入與用戶的回報直接掛鈎，假如這種投入難以被明確量化，回報的計算就相當困難，甚至對代幣發放，以及整個代幣經濟體系帶來極大影響；此外，若然X的量化機制設計不及完善，或會被專業的「淘金戶」盯上，抓住漏洞、作弊，從而獲取驚人收益。至於滿足感，指的是用戶在參與X這過程中所能得到的樂趣或滿足。試想像，假如大家對X的興趣缺缺，一心只為earn，不若有另一相似和相同的項目以更高回報作招徠，那又有何誘因能說服用戶繼續留下？</span><br><br><span style="color:rgb(0,0,0);">所以，要開展 X To Earn 項目，必先找出X，再從用戶的角度出發，設計出一套完整的回報機制和相應的代幣經濟體系。</span></p><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">新興商業模式！優點缺點仍是發展項目考量因素</h3></div><p><span style="color:rgb(0,0,0);">如前所述，X To Earn 項目的確擁有強大引流能力，能為項目帶來資金和用戶，而在「邊X邊賺」的吸引力下，用戶數目在項目初期能火速增長，更是 X To Earn 的一大優點。</span><br><br><span style="color:rgb(0,0,0);">可是需要留意的是，X To Earn 目前仍是新興模式，需要有「試錯」之後快速修正的能力和決心，而且在項目推出之前，做好準備功夫，如：量化和換算機制的設計、NFT發行計劃、代幣經濟體系規劃等，都需要有周全設計，故必須有一定的早期資金投入。因此，假如要開展 X To Earn 項目，必須精心策劃，謀定後動，否則，隨時會因前期的失誤而將資金耗盡，或因安排失當而令發展受限，令早期投資者出現期望落差。</span></p><p>&nbsp;</p><p style="text-align:center;"><strong>綜合以上三點，可見開發 X To Earn 項目，前瞻性、計劃、技術、執行力和修正能力，都必不可少；而在探索Web3的路途上，UD樂意與你一直同行，成為你最強後盾。</strong></p><p>&nbsp;</p><div class="raw-html-embed"><a href="https://www.ud.hk/tc/blockchain-solution-tokenization-tokenomics-ico-ido-ieo-sto" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">代幣化及代幣經濟方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">商業NFT方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=商業NFT項目方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">商業NFT項目方案查詢</a></div><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #2A3795;">相關案例及專家見解</h3></div><figure class="table"><table><tbody><tr><td><a href="https://www.ud.hk/tc/insight/article/key-elements-x-2-earn-tokenomic-nft-project-development"><span style="color:#3C3C3C;"><u>不可缺少的元素，因X To Earn而誕生的「鐵三角」</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/x2earn-business-model-blockchain-web3"><span style="color:#3C3C3C;"><u>一文認識X To Earn，了解Web3盛行商業模式！</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-1-how-to-first-step-stand-out-one-stop-solution"><span style="color:#3C3C3C;"><u>如何部署你的第一步令NFT項目脫穎而出？</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-2-two-key-points-future-of-NFT-solution"><span style="color:#3C3C3C;"><u>兩大要點 &nbsp; 決定「設計」NFT項目前路</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-3-three-essential-technical-elements-solution"><span style="color:#3C3C3C;"><u>NFT項目不可或缺的三大「技術」元素</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-4-four-key-tactics-drive-success-blockchain-solution"><span style="color:#3C3C3C;"><u>掌握四大「經營」NFT項目致勝關鍵</u></span></a></td></tr></tbody></table></figure><p>&nbsp;</p><p>&nbsp;</p>

Great X To Earn Creates By Full Image Of Mind

拆解体系利与弊，创建属於你的X To Earn

拆解體系利與弊，創建屬於你的 X To Earn

拆解体系利与弊，创建属於你的 X To Earn

<p><span style="color:rgb(0,0,0);">UD founder, To Cheung was invited to the J2 "Open Mind" program, he was interviewed to talk about reason for investing in cryptocurrency all the way, shared his views on the actual role of cryptocurrency, also made some analysis on the future development direction of NFT. He talked about the overviews of future decentralized development. If you want to know more, you can review it at myTV SUPER!</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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<h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">More UD Blockchain Service </h3></div></div><div class="raw-html-embed"><a href="https://www.ud.hk/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD Blockchain Solution</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=Blockchain Solution" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">Business Solution Enquiry</a></div>

<p><span style="color:rgb(0,0,0);">UD 创办人章涛近日受邀上到J2「开脑」节目并讲述了一路以来投入加密货币界原因，分享了加密货币实际作用及对其看法，亦对NFT未来发展方向做了一些分析，谈及对未来去中心化发展的观望，想了解更多可以到myTV SUPER 重温！</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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<h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">更多区块链方案资讯</h3></div></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD区块链方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=区块链方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">区块链方案查询</a></div>

<p><span style="color:rgb(0,0,0);">UD 創辦人章濤近日受邀上到J2「開腦」節目並講述了一路以來投入加密貨幣界原因，分享了加密貨幣實際作用及對其看法，亦對NFT未來發展方向做了一些分析，談及對未來去中心化發展的觀望，想了解更多可以到myTV SUPER 重溫！</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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<h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">更多區塊鏈方案資訊</h3></div></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD區塊鏈方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=區塊鏈方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">區塊鏈方案查詢</a></div>

J2 "Open Mind" Interview: UD Founder Talks About Cryptocurrency,  NFT Application And Future Development

J2 「开脑」访问：UD创办人谈加密货币丶NFT应用及未来发展

J2 「開腦」訪問：UD創辦人談加密貨幣、NFT應用及未來發展

<p>In the last article, we have listed different examples to demonstrate the diversity and possibility of X To Earn. But before going into details on how to integrate it into your business development, three key elements should be acknowledged and prepared to get a great start for your project.</p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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</div><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">NFT</h3></div><p>NFT, definitely, is one of the key elements. For instance, the props and weapons in the Play to Earn game, the sneakers in the Move to Earn project,&nbsp;<br>and the characters in the Learn to Earn program, are all NFT. The adoption of NFT, in fact, is based on two of its characteristics.<br><br>Firstly, the uniqueness of NFT. The non-fungible nature of NFT makes it a perfect digital credential, or an "identity card" in the Web 3 world. It can not only be used to identify the user's identity but also link the identity to the "wallet address" for income allocation. The second is scarcity. By controlling the rarity of issued NFTs, such as the level of game weapons, sneaker styles, etc., the project owner then can master the user's entry barrier and income level, or even develop a membership system. The NFT issuance plan, thus, determines the development direction of the X To Earn project.<br><br>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">Token</h3></div><p>Needless to say, the word “earn” is the key icon that a X To Earn project catch people’s sight. The issuance of a token, in this case, is the most straightforward and convincing way to attract people, as it directly allows users to quantify their daily activities into tokens. Issuing tokens seems to be a one-off thing, however, it is not limited to minting new coins and sending them to users’ wallets but involves different levels of business planning. Say: whether to adopt a single-token model or a dual-token model that includes the “governance token” and “utility token”?&nbsp;<br><br>The former is relatively simple to design and manage, but the latter allows projects to have a bigger presence in the cryptocurrency market. The position of the token is worthy of attention. Should it be a coin that draws people’s attention with a huge market capitalization or a penny coin that brings people’s imagination of huge returns? If it is the former one, will it participate in decentralized finance (DeFi), and how to ensure the income of the validator? And if it is a penny coin, is there any strategy to attract users to continue to participate to earn coins? Also, if there will be an Auto-Burn mechanism? All these are the questions that need to be planned carefully before issuing coins or the technical problems, negative PR image are waiting ahead.&nbsp;<br>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">Tokenomics</h3></div><p>If the issuance of tokens allows the users to experience the joy of earning, the tokenomics system, in this sense, is to design a complete field for them to spend "money". The importance of the tokenomics, however, is not only about sending the tokens to users available but also about the imagination it can bring to users&nbsp;<br>- will it be able to redeem the coupons of a big brand that can be used in the physical world? Or will it be possible to stake the tokens to earn more coins,&nbsp;in exchange for voting rights or participation in designated events? Or is it possible to use the token to buy NFTs and have different assets in the metaverse? What tokenomics system represents, thus, is the ecosystem and development blueprint of the entire X To Earn project.</p><p>&nbsp;</p><p style="text-align:center;">Therefore, for an X To Earn project, these three critical elements, namely, NFT, token, and the tokenomics system are interlinked. They need to be carefully planned and laid out. And after getting these items ready, what’s the next step?&nbsp;Stay tuned for the update!&nbsp;</p><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><a href="https://www.ud.hk/blockchain-solution-tokenization-tokenomics-ico-ido-ieo-sto" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:18px auto">Tokenization and Tokenomics Solutions</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">Business NFT Solutions</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=Business%20NFT%20Solutions" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">Business NFT Enquiry</a></div><p><br>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #2A3795;">Read more about NFT projects and expert insights</h3></div><figure class="table"><table><tbody><tr><td><a href="https://www.ud.hk/insight/article/x2earn-business-model-blockchain-web3"><span style="color:#2A3795;"><u>Get To Know X To Earn: The Prevailing Business Model Of Web3</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/case-study/article/nftoday-web3-ecommerce-metaverse"><span style="color:#2A3795;"><u>NFToday Establishes Web3 E-commerce Model To Build Sustainable Art World In The Metaverse</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-1-how-to-first-step-stand-out-one-stop-solution"><span style="color:#2A3795;"><u>How To Plan The First Step To Make Your NFT Project Stand Out？</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-2-two-key-points-future-of-NFT-solution"><span style="color:#2A3795;"><u>Two Key Points That Determined The Future Of A NFT Project</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-3-three-essential-technical-elements-solution"><span style="color:#2A3795;"><u>Three Essential “Technical” Elements For NFT Project</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-4-four-key-tactics-drive-success-blockchain-solution"><span style="color:#2A3795;"><u>Four Key Tactics To Drive NFT Project Success</u></span></a></td></tr></tbody></table></figure>

<p><span style="color:rgb(0,0,0);">在上一篇文章里，我们胪列了不同例子，为大家呈现X To Earn 的多元玩法和潜力。但在具体介绍如何将它融入业务发展前，不妨先看看 X To Earn 项目的三个关键元素以及它们各自需要留意的注意事项；准备充足，自然事半功倍。</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">非同质化代币(NFT)</h3></div><p><span style="color:rgb(0,0,0);">NFT是其中一个关键元素，就如在 Play to Earn 游戏中赢得的道具和宝物，Move to Earn运用到的球鞋，以及 Learn to Earn 中的代表角色，无一不是以NFT的形式出现。这样的设定当然不是随意为之，而是看准了NFT的特性。</span><br><br><span style="color:rgb(0,0,0);">先是独一无二。NFT的非同质化特性令其可作为凭证应用，而在Web3世界，更是一张信手拈来的「身分证」，不但可用以识别用户身份，更能将身份直接与「钱包地址」连结，准确发放收益。其次是稀缺性。透过控制所发行NFT的稀有程度，如游戏法宝的等级丶球鞋款式等，项目方就等於掌握了用户的入场门槛丶收益等级，亦可延伸发展不同的会员类别。换言之，NFT的发行计划决定了 X To Earn 项目的发展方向。</span></p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">代币(Token)</h3></div><p><span style="color:rgb(0,0,0);">X To Earn 项目之所以能吸引大家眼球，earn 这一环节占了不少功劳，而发行代币，直接让用户将日常生活中的活动量化成代币数额，相信就是最直截了当，也最具说服力的做法。</span><br><br><span style="color:rgb(0,0,0);">发行代币看似是一蹴而就的事，但它所包含的却远不至铸造新币丶发送到用户钱包等，而是牵涉不同层面的商业思考，例如：究竟是采用单币模式抑或包含「治理代币」和「项目内代币」的双币模式？前者的设计和管理相对简单，但後者却容许项目方能在加密货币市场有更大布局。再者，币种的定位是大币抑或小币？两者的重心不同：大币以市值作为信心基础，令人放心入场；而小币则以高回报作招徕，侧重不同，布局的策略亦不一样。而代币的发行量如何丶有没有销毁机制？若定位是大币的话，会否参与去中心化金融(DeFi)丶如何保障验证人的收益？若是小币的话，如何吸引用户持续参与以赚币···类似这些问题，都需要在发币之前细心规划，否则，除了要面临技术考验，更有可能影响用户体验而招致负面消息或信心危机。</span></p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">代币经济(Tokenomics)</h3></div><p><span style="color:rgb(0,0,0);">假如说发行代币能令用户体验earn的喜悦，那代币经济体系，则是设计一个完整的维度，让他们在其中花「钱」享乐。</span><br><br><span style="color:rgb(0,0,0);">然而，代币经济的重要却不单单限於要让用户手中的代币有处可用，更在於它能为用户带来多大的想像空间——能换成某大品牌的优惠券，然後在实体世界中购物？还是可以将代币质押，赚取更多币丶换取投票权或指定活动的参加资格？抑或能够购入NFT，在元宇宙中拥有不一样的资产？代币经济体系所代表的，其实正是整个 X To Earn 项目中的生态系统和发展蓝图。</span><br>&nbsp;</p><p style="text-align:center;"><span style="color:rgb(0,0,0);">由此，对于一个 X To Earn 项目而言，NFT、代币与代币经济体系这三个元素不但关键，更是环环相扣，牵一发动全身，需要细心规划和佈局。</span><br><span style="color:rgb(0,0,0);">而当以上三者都已经准备妥当，又要如何着手开始你的 X To Earn 项目，下篇文章将为你具体拆解。</span></p><p>&nbsp;</p><div class="raw-html-embed"><a href="https://www.ud.hk/sc/blockchain-solution-tokenization-tokenomics-ico-ido-ieo-sto" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:18px auto">代币化及代币经济方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD NFT方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=UD商业NFT 方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">商业NFT项目方案查询</a></div><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #2A3795;">相关案例及专家见解</h3></div><figure class="table"><table><tbody><tr><td><a href="https://www.ud.hk/sc/insight/article/x2earn-business-model-blockchain-web3"><span style="color:#2A3795;"><u>一文认识 X To Earn，了解Web3盛行商业模式！</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/case-study/article/nftoday-web3-ecommerce-metaverse"><span style="color:#2A3795;"><u>NFToday将电商带到元宇宙！你也可以构建下一个Web3王国！</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-1-how-to-first-step-stand-out-one-stop-solution"><span style="color:#2A3795;"><u>如何部署你的第一步令NFT项目脱颖而出？</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-2-two-key-points-future-of-NFT-solution"><span style="color:#2A3795;"><u>两大要点 决定「设计」NFT项目前路</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-3-three-essential-technical-elements-solution"><span style="color:#2A3795;"><u>NFT项目不可或缺的三大「技术」元素</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-4-four-key-tactics-drive-success-blockchain-solution"><span style="color:#2A3795;"><u>掌握四大「经营」NFT项目致胜关键</u></span></a></td></tr></tbody></table></figure>

<p><span style="color:rgb(0,0,0);">上篇文章裏，我們臚列了不同例子，為大家呈現 X To Earn 的多元玩法和潛力。但在具體介紹如何將它融入業務發展前，不妨先看看 X To Earn 項目的三個關鍵元素以及它們各自需要留意的注意事項；做足準備，自然事半功倍。</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">非同質化代幣(NFT)</h3></div><p><span style="color:rgb(0,0,0);">NFT是其中一個關鍵元素，就如在 Play to Earn 遊戲中贏得的道具和法寶，Move to Earn當中的波鞋，以及Learn to Earn 中的代表角色，無一不是以NFT的形式出現。這樣的設定當然不是隨意為之，而是看準了NFT的特性。</span></p><p><br><span style="color:rgb(0,0,0);">先是獨一無二。NFT的非同質化特性令其可作為憑證應用，而在Web3世界，更是一張信手拈來的「身分證」，不但可用以識別用戶身份，更能將身份直接與「錢包地址」連結，準確發放收益。其次是稀缺性。透過控制所發行NFT的稀有程度，如遊戲法寶的等級、波鞋款式等，項目方就等於掌握了用戶的入場門檻、收益等級，亦可延伸發展不同的會員類別。換言之，NFT的發行計劃決定了 X To Earn 項目的發展方向。</span></p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">代幣(Token)</h3></div><p><span style="color:rgb(0,0,0);">X To Earn 項目之所以能吸引大家眼球，earn 這一環節佔了不少功勞，而發行代幣，直接讓用戶將日常生活中的活動量化成代幣數額，相信就是最直截了當，也最具說服力的做法。</span><br><br><span style="color:rgb(0,0,0);">發行代幣看似是一蹴而就的事，但它所包含的卻遠不至鑄造新幣、發送到用戶錢包等，而是牽涉不同層面的商業思考，例如：究竟是採用單幣模式抑或包含「治理代幣」和「項目內代幣」的雙幣模式？前者的設計和管理相對簡單，但後者卻容許項目方能在加密貨幣市場有更大佈局。再者，幣種的定位是大幣抑或小幣？兩者的重心不同：大幣以市值作為信心基礎，令人放心入場；而小幣則以高回報作招徠，側重不同，佈局的策略亦不一樣。而代幣的發行量如何、有沒有銷毀機制？若定位是大幣的話，會否參與去中心化金融(DeFi)、如何保障驗證人的收益？若是小幣的話，如何吸引用戶持續參與以賺幣···類似這些問題，都需要在發幣之前細心規劃，否則，除了要面臨技術考驗，更有可能影響用戶體驗而招致負面消息或信心危機。</span></p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">代幣經濟(Tokenomics)</h3></div><p><span style="color:rgb(0,0,0);">假如說發行代幣能令用戶體驗earn的喜悅，那代幣經濟體系，則是設計一個完整的維度，讓他們在其中花「錢」享樂。&nbsp;</span><br><br><span style="color:rgb(0,0,0);">然而，代幣經濟的重要卻不單單限於要讓用戶手中的代幣有處可用，更在於它能為用戶帶來多大的想像空間——能換成某大品牌的優惠券，然後在實體世界中購物？還是可以將代幣質押，賺取更多幣、換取投票權或指定活動的參加資格？抑或能夠購入NFT，在元宇宙中擁有不一樣的資產？代幣經濟體系所代表的，其實正是整個 X To Earn 項目中的生態系統和發展藍圖。&nbsp;</span><br>&nbsp;</p><p style="text-align:center;"><span style="color:rgb(0,0,0);">更是環環相扣，牽一髮動全身，需要細心規劃和佈局。而當以上三者都已經準備妥當，</span><br><span style="color:rgb(0,0,0);">又要如何著手開始你的 X To Earn 項目，下篇文章將為你具體拆解。</span>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><a href="https://www.ud.hk/tc/blockchain-solution-tokenization-tokenomics-ico-ido-ieo-sto" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:18px auto">代幣化及代幣經濟方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD NFT方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=UD商業NFT 方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">UD商業NFT方案查詢</a></div><p>&nbsp;</p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #2A3795;">相關案例及專家見解</h3></div><figure class="table"><table><tbody><tr><td><a href="https://www.ud.hk/tc/insight/article/x2earn-business-model-blockchain-web3"><span style="color:#2A3795;"><u>一文認識 X To Earn，了解Web3盛行商業模式！</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/case-study/article/nftoday-web3-ecommerce-metaverse"><span style="color:#2A3795;"><u>NFToday將電商帶到元宇宙！你也可以構建下一個Web3王國！</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-1-how-to-first-step-stand-out-one-stop-solution"><span style="color:#2A3795;"><u>如何部署你的第一步令NFT項目脫穎而出？</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-2-two-key-points-future-of-NFT-solution"><span style="color:#2A3795;"><u>兩大要點 決定「設計」NFT項目前路</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-3-three-essential-technical-elements-solution"><span style="color:#2A3795;"><u>NFT項目不可或缺的三大「技術」元素</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-4-four-key-tactics-drive-success-blockchain-solution"><span style="color:#2A3795;"><u>掌握四大「經營」NFT項目致勝關鍵</u></span></a></td></tr></tbody></table></figure>

3 Key Elements You Should Prepare For a X To Earn Project

不可缺少的因素，因X To Earn而诞生的「铁三角」

不可缺少的元素，因X To Earn而誕生的「鐵三角」

<p><i>The following published article (Chinese version only)</i></p><figure class="image"><img src="https://static-asst.8338.hk/udhk-cms/GejH44wd10yw67v0rUar.png"></figure><p>&nbsp;</p><p><span style="background-color:rgb(255,255,255);color:rgb(51,51,51);font-size:15px;">區塊鏈技術的發展，非同質化代幣（NFT）正在藝術界、商界掀起一波熱潮：他們將作品或產品製成NFT販售，並藉由這種方式宣傳自己或行業走在嶄新科技的最前線。當中有酒莊將威士忌製成NFT，彭博商業周刊邀請到威士忌品牌</span>Barley Nectar創辦人Alistair MacDonald接受訪問，大談他<span style="background-color:rgb(255,255,255);color:rgb(51,51,51);font-size:15px;">推出威士忌NFT會藉的心得！&nbsp;</span></p><p>閱讀全文：<a href="https://bit.ly/3CugytD"><u>https://bit.ly/3CugytD</u></a></p><p>&nbsp;</p><p>&nbsp;</p><figure class="table"><table><tbody><tr><td><span style="background-color:rgb(255,255,255);color:rgb(0,0,0);font-size:16px;"><strong>More Infomation of Barley Nectar NFT Membership:&nbsp;</strong></span></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Event RSVP: </span><a href="https://barleynectar.io/event-rsvp"><u>https://barleynectar.io/event-rsvp</u></a><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;"> &nbsp;</span></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Website: </span><a href="https://barleynectar.io "><u>https://barleynectar.io</u><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;">&nbsp;</span></a></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Instagram: </span><a href="https://www.instagram.com/nectarbarley/"><u>https://www.instagram.com/nectarbarley/</u></a><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;">&nbsp;</span></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Discord:</span><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;"> </span><a href="https://discord.gg/GregjRYW8S"><u>https://discord.gg/GregjRYW8S</u></a></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Twitter:</span><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;"> </span><a href="https://twitter.com/NectarBarley"><u>https://twitter.com/NectarBarley</u></a></td></tr></tbody></table></figure><p>&nbsp;</p><div class="raw-html-embed"><a id="productEnquiryBtn" class="normal green" data-cta="Service-Enquiry" href="https://www.ud.hk/blockchain-solution-nft">More UD NFT Solutions</a></div>

<p>&nbsp;</p><figure class="image"><img src="https://static-asst.8338.hk/udhk-cms/GejH44wd10yw67v0rUar.png"></figure><p>&nbsp;</p><p><span style="background-color:rgb(255,255,255);color:rgb(51,51,51);font-size:15px;">区块链技术的发展，非同质化代币（NFT）正在艺术界丶商界掀起一波热潮：他们将作品或产品制成NFT贩售，并藉由这种方式宣传自己或行业走在崭新科技的最前线。当中有酒庄将威士忌制成NFT，彭博商业周刊邀请到威士忌品牌Barley Nectar创办人Alistair MacDonald接受访问，大谈他推出威士忌NFT会藉的心得！&nbsp;</span></p><p>阅读全文：<a href="https://bit.ly/3CugytD"><u>https://bit.ly/3CugytD</u></a></p><p>&nbsp;</p><p>&nbsp;</p><figure class="table"><table><tbody><tr><td><span style="background-color:rgb(255,255,255);color:rgb(0,0,0);font-size:16px;"><strong>更多Barley Nectar 威士忌会籍NFT资讯：</strong></span></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">立即报名工作坊: </span><a href="https://barleynectar.io/tc/event-rsvp "><u>https://barleynectar.io/tc/event-rsvp</u><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;">&nbsp;</span></a><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;">&nbsp;</span></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Website: </span><a href="https://barleynectar.io "><u>https://barleynectar.io</u><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;">&nbsp;</span></a></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Instagram: </span><a href="https://www.instagram.com/nectarbarley/"><u>https://www.instagram.com/nectarbarley/</u></a><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;">&nbsp;</span></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Discord:</span><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;"> </span><a href="https://discord.gg/GregjRYW8S"><u>https://discord.gg/GregjRYW8S</u></a></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Twitter:</span><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;"> </span><a href="https://twitter.com/NectarBarley"><u>https://twitter.com/NectarBarley</u></a></td></tr></tbody></table></figure><p>&nbsp;</p><div class="raw-html-embed"><a id="productEnquiryBtn" class="normal green" data-cta="Service-Enquiry" href="https://www.ud.hk/sc/blockchain-solution-nft">了解UD NFT方案</a></div>

<p>&nbsp;</p><figure class="image"><img src="https://static-asst.8338.hk/udhk-cms/GejH44wd10yw67v0rUar.png"></figure><p>&nbsp;</p><p><span style="background-color:rgb(255,255,255);color:rgb(51,51,51);font-size:15px;">區塊鏈技術的發展，非同質化代幣（NFT）正在藝術界、商界掀起一波熱潮：他們將作品或產品製成NFT販售，並藉由這種方式宣傳自己或行業走在嶄新科技的最前線。當中有酒莊將威士忌製成NFT，彭博商業周刊邀請到威士忌品牌</span>Barley Nectar創辦人Alistair MacDonald接受訪問，大談他<span style="background-color:rgb(255,255,255);color:rgb(51,51,51);font-size:15px;">推出威士忌NFT會藉的心得！&nbsp;</span></p><p>閱讀全文：<a href="https://bit.ly/3CugytD"><u>https://bit.ly/3CugytD</u></a></p><p>&nbsp;</p><p>&nbsp;</p><figure class="table"><table><tbody><tr><td><span style="background-color:rgb(255,255,255);color:rgb(0,0,0);font-size:16px;"><strong>更多Barley Nectar 威士忌會籍NFT資訊：</strong></span></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">立即報名工作坊: </span><a href="https://barleynectar.io/tc/event-rsvp"><u>https://barleynectar.io/tc/event-rsvp</u></a><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;"> &nbsp;</span></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Website: </span><a href="https://barleynectar.io "><u>https://barleynectar.io</u><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;">&nbsp;</span></a></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Instagram: </span><a href="https://www.instagram.com/nectarbarley/"><u>https://www.instagram.com/nectarbarley/</u></a><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;">&nbsp;</span></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Discord:</span><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;"> </span><a href="https://discord.gg/GregjRYW8S"><u>https://discord.gg/GregjRYW8S</u></a></td></tr><tr><td><span style="background-color:transparent;color:rgb(3,3,3);font-size:16px;">Twitter:</span><span style="background-color:transparent;color:rgb(3,3,3);font-size:14px;"> </span><a href="https://twitter.com/NectarBarley"><u>https://twitter.com/NectarBarley</u></a></td></tr></tbody></table></figure><p>&nbsp;</p><div class="raw-html-embed"><a id="productEnquiryBtn" class="normal green" data-cta="Service-Enquiry" href="https://www.ud.hk/tc/blockchain-solution-nft">了解UD NFT方案</a></div>

優仕對談：Barley Nectar創辦人Alistair MacDonald

优仕对谈：Barley Nectar创办人Alistair MacDonald

<p><span style="color:rgb(0,0,0);">Traditional concepts have been subverted along with the popularity of blockchain, cryptocurrency, and Web 3. Among these concepts, X To Earn (x2earn) is an important one that cannot be ignore due to two facts. First, it redefines the way how the internet and the reality connect and reverses the dualistic imagination between reality and virtuality. Second, it brings different development opportunities to the business world. Considering this, UD is going to introduce this concept: from the basic definition to the essential elements of &nbsp;X To Earn projects, and finally share the meaning behind this model, its advantages and disadvantages, etc., to make you familiar with it and grasp its development potential.</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">Obtaining benefits through daily actions</h3></div><p><span style="color:rgb(0,0,0);">The concept of &nbsp;X To Earn was first proposed by Ben Schecter, head of operations at RabbitHole platform, in an article published on the a16z official website. X can be any human behavior, such as eating, exercising, sleeping, shopping, studying, gaming, creating, watching videos, etc. Earn is the financial gain generated through the actions of these specific scenarios. It is foreseeable that in the Web3 world, people can obtain benefits through their daily actions, playing games, learning skills, exercising regularly, or exerting their imagination and creativity, and the money will come.</span></p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">A wide range of types</h3></div><p><span style="color:rgb(0,0,0);">If X can be anything you imagine, then how this “earn” happens? Here are some X To Earn examples that might inspire you.</span></p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Play to Earn</h3></div><p><span style="color:rgb(0,0,0);">Axie Infinity - A blockchain-based game developed by Vietnamese studio Sky Mavis, is the most iconic example of Play to Earn. The game’s focus on monster collection and management is reminiscent of Pokémon. But Axie Infinity takes that mechanic to another level by branding every Axie monster as a unique NFT. Both Axies and separate items in the game can be traded for cryptocurrency.</span></p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Move to Earn</h3></div><p><span style="color:rgb(0,0,0);">If Play to Earn allows the players to earn cryptocurrency via trading their assets in the game, Move to Earn rewards users with cryptocurrency for performing fitness activities in the real world. STEPN is the most well-known case of Move to Earn and requires users to buy a pair or rent a pair of NFT sneakers to get started. Users can collect NFT by walking, jogging or running outdoors. STEPN became popular among sports fan and&nbsp;</span><br><span style="color:rgb(0,0,0);">hit the App Store record with flying colours. Different Move to Earn projects, such as Genopets, Movey, Sweatcoin, etc., are joining the market.</span></p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Stake to Earn</h3></div><p><span style="color:rgb(0,0,0);">Stake to Earn in DeFi should be the first &nbsp;X To Earn concept that appears in the Web3 world. Just like “Osmosis” that we have introduced in our YouTube Channel, Stake to Earn is to earn profit by staking, but the “Bank” here might be a loan agreement. Also, Stake to Earn projects now are not limited in cryptocurrency but also in NFT.</span></p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Write to Earn</h3></div><p><span style="color:rgb(0,0,0);">When you are still updating your daily life on social platforms, people are earning income by creating in Web 3. LIKECoin, a Hong Kong-made blockchain project, has been advocating Write to Earn—encouraging readers to reward authors with LIKE, “Reinventing the Like”, and even turning creation into Writing NFT, allowing readers to buy, opening up channels for creation, collection, and preservation .</span></p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Learn to Earn</h3></div><p><span style="color:rgb(0,0,0);">Learn to earn is surely be appreciated if we believe the idea of knowledge is power. Let Me Speak is a learn to earn platform where users earn by buying NFT characters to earn rewards in studying new words, improving grammar and practicing speaking.</span></p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Sleep to Earn</h3></div><p><span style="color:rgb(0,0,0);">Sleep to Earn? Yes, it’s a thing that you can earn cryptocurrency just for getting a good night’s rest. Sleep Future allows its users to earn the token “SLEEPEE”by sleeping. Users will get a sleep score after your daily sleep is monitored by cutting-edge technology. Based on the score, they will earn tokens that can be converted to buy products or services in their SleepStore. The aim of Sleep Future is to establish a SleepEcosystem but more details are needed in order to make any judgements about this innovative idea.</span></p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p style="text-align:center;">&nbsp;</p><p style="text-align:center;"><span style="color:rgb(0,0,0);">The example introduced above are just the tip of the iceberg. However, before allowing&nbsp;</span><br><span style="color:rgb(0,0,0);">the users to earn, what are the essential elements for a wonderful &nbsp;X To Earn project?&nbsp;</span><br><span style="color:rgb(0,0,0);">Stay tuned for the updates!</span></p><p style="text-align:center;">&nbsp;</p><div class="raw-html-embed"><a href="https://www.ud.hk/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">Business NFT Solutions</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=Business NFT Solution" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">Business NFT Project Enquiry</a></div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #2A3795;">Read more about NFT projects and expert insights</h3></div><figure class="table"><table><tbody><tr><td><a href="https://www.ud.hk/insight/article/6-must-read-nft-branding-marketing-use-cases"><span style="color:#2A3795;"><u>6 Must-Read NFT Branding And Marketing Use Cases: Learn How To Increase Fans Engagement</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/case-study/article/nftoday-web3-ecommerce-metaverse"><span style="color:#2A3795;"><u>NFToday Establishes Web3 E-commerce Model To Build Sustainable Art World In The Metaverse</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-1-how-to-first-step-stand-out-one-stop-solution"><span style="color:#2A3795;"><u>How To Plan The First Step To Make Your NFT Project Stand Out？</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-2-two-key-points-future-of-NFT-solution"><span style="color:#2A3795;"><u>Two Key Points That Determined The Future Of A NFT Project</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-3-three-essential-technical-elements-solution"><span style="color:#2A3795;"><u>Three Essential “Technical” Elements For NFT Project</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/insight/article/nft-project-part-4-four-key-tactics-drive-success-blockchain-solution"><span style="color:#2A3795;"><u>Four Key Tactics To Drive NFT Project Success</u></span></a></td></tr></tbody></table></figure><p>&nbsp;</p>

<p><span style="color:rgb(0,0,0);">随着区块链丶加密货币丶Web 3等逐渐走入生活，好些传统观念都被颠覆丶改写；其中，X to Earn (x2earn) 就是一个不能略过的重要概念，因为它不但重新定义了网络与现实之间的连系形式丶扭转了虚实之间的二元对立想像，更为商业世界带来了不同的发展机遇。因此，UD将一连三篇，由基本定义开始，延伸至 X To Earn 项目必备元素，最後分享这一模式的背後意义丶优缺点等，务求令大家了解 &nbsp;X To Earn丶把握这一商业模式的发展潜力。</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">实体行为在网络中赚收益</h3></div><p>&nbsp;</p><p><span style="color:rgb(0,0,0);">&nbsp;X To Earn 的概念最早由区块链应用互动平台 RabbitHole 的营运长 Ben Schecter 在 a16z 官网发布文章中提出。其中，X 可以是人类的任何行为，包括吃饭丶运动丶睡觉丶购物丶学习丶游戏，创作等等，Earn 则是透过这些特定场景的行为而产生的经济收益。而将 X To Earn 的想法套用在 Web3的脉络里，即人们可以透过现实中的行为在网络上获取收益，简单来说，即是边x边赚。</span></p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">玩法五花八门</h3></div><p>&nbsp;</p><p><span style="color:rgb(0,0,0);">若然X代表任何你能想像的行为，那具体又是如何earn？以下这些已经面世的 X To Earn 例子，或能为你带来一些启发。</span></p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Play to Earn</h3></div><p><span style="color:rgb(0,0,0);">Play to Earn 即是让玩家在游戏中边玩边赚，而Axie Infinity必定是当中的龙头。它是一款由越南开发团队 Sky Mavis 打造的线上游戏，与一般传统游戏将宝物所有权存放於开发商自家伺服器内不同， Axie Infinity 内的战斗精灵丶宝物丶配件都是以NFT 形式发行，并记录在公开的以太坊区块链上，玩家用心培养出强大的精灵（Axies）後，不但能作为虚拟资产终身拥有，也可以转卖给其他玩家，从中获利，实行边玩边赚。</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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</div><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Move to Earn</h3></div><p><span style="color:rgb(0,0,0);">假如说 Play to Earn 是透过转售游戏世界中的资产来获利，那 Move to Earn 则是将玩家在实体世界的运动变现。STEPN正是 Move to Earn 项目中的知名例子，用家在购买运动鞋後就可透过步行或跑步来赚取代币，此举随即赢得不少运动爱好者的青睐，甚至令STEPN登上各国App Store 下载榜的前茅。目前，市面上尚有不少类似的 Move to Earn 项目，如Genopets丶Movey丶Sweatcoin等。</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
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</div><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Stake to Earn</h3></div><p><span style="color:rgb(0,0,0);">DeFi领域中的 Stake to Earn 应是Web3世界中最早出现的 X To Earn 概念，通过质押获得奬励，就如之前曾在「财科暗战」YouTube频道为大家介绍的Osmosis，但不同的是，这里的「银行」可能是借贷协议。而且，目前 Stake to Earn 的模式不只出现在币，NFT亦可。</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/PUAprBn2jqCjXm333bdM.png" style=" width: 100%;max-width: 400px; height: auto;">
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</div><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Write to Earn</h3></div><p><span style="color:rgb(0,0,0);">当你每日在社交平台上更新时，已经有不少人在Web 3领域透过创作而赚取收益。例如港产区块链项目LIKECoin就一直推崇Write to Earn——鼓励读者以LIKE打赏作者，「化赞为赏」，更将创作化成Writing NFT，让读者购买，打通创作丶收集丶保存的通路。</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/5C1kkEIauhVedOSLaF0m.png" style=" width: 100%;max-width: 400px; height: auto;">
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</div><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Learn to Earn</h3></div><p><span style="color:rgb(0,0,0);">若说知识就是力量，Learn to earn可谓双重获利。就如「Let me speak」的用户就可透过购买 NFT 角色在 App 内进行游戏，从而获得代币作为回馈；过程中，用户可学习英文单字，提高文法，甚至练习英文口说。</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/cAK6DHmxEA4a0rL8v1cz.png" style=" width: 100%;max-width: 400px; height: auto;">
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</div><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Sleep to Earn</h3></div><p><span style="color:rgb(0,0,0);">如果 Learn to earn 是双重获利，那Sleep to earn就是名符其实的「躺着也赚钱」。「Sleep Future 」让用户可以通过睡觉赚取 SLEEPEE，并将之质押以兑换额外奖励；赚取的代币将储存於 Sleepee App 中，供用户在其中的「商店」和「小镇」中应用。由此，Sleep Future的目标是建立一套有关睡眠健康的生态系统，但目前项目的详情仍未完全披露，只是边睡边赚的概念已足够为其赢得讨论热度。</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/zaUdPy7f9Ol7gPsPU2r5.png" style=" width: 100%;max-width: 400px; height: auto;">
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</div><p style="text-align:center;">&nbsp;</p><p style="text-align:center;"><span style="color:rgb(0,0,0);">以上仅是众多 &nbsp;X To Earn 已面世例子中的冰山一角，但要发展一个 X To Earn 项目，</span><br><span style="color:rgb(0,0,0);">除了要让用户有收益外，还有甚麽必备元素？下文再续。</span></p><p style="text-align:center;">&nbsp;</p><div class="raw-html-embed"><a href="https://www.ud.hk/sc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">商业NFT方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/sc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=商业NFT项目方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">商业NFT项目方案查询</a></div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #2A3795;">相关案例及专家见解</h3></div><figure class="table"><table><tbody><tr><td><a href="https://www.ud.hk/sc/insight/article/6-must-read-nft-branding-marketing-use-cases"><span style="color:rgb(0,0,0);"><u>NFT品牌营销必学：6大案例看如何提高粉丝参与度</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/case-study/article/nftoday-web3-ecommerce-metaverse"><span style="color:rgb(0,0,0);"><u>NFToday将电商带到元宇宙！你也可以构建下一个Web3王国！</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-1-how-to-first-step-stand-out-one-stop-solution"><span style="color:rgb(0,0,0);"><u>如何部署你的第一步令NFT项目脱颖而出？</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-2-two-key-points-future-of-NFT-solution"><span style="color:rgb(0,0,0);"><u>两大要点 决定「设计」NFT项目前路</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-3-three-essential-technical-elements-solution"><span style="color:rgb(0,0,0);"><u>NFT项目不可或缺的三大「技术」元素</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/sc/insight/article/nft-project-part-4-four-key-tactics-drive-success-blockchain-solution"><span style="color:rgb(0,0,0);"><u>掌握四大「经营」NFT项目致胜关键</u></span></a></td></tr></tbody></table></figure>

<p><span style="color:rgb(0,0,0);">隨著區塊鏈、加密貨幣、Web 3等逐漸走入生活，好些傳統觀念都被顛覆、改寫；其中，X to Earn (x2earn) 就是一個不能略過的重要概念，因為它不但重新定義了網絡與現實之間的連繫形式、扭轉了虛實之間的二元對立想像，更為商業世界帶來了不同的發展機遇。為此，UD將一連三篇，由基本定義開始，延伸至 X To Earn 項目必備元素，最後分享這一模式的背後意義、優缺點等，務求令大家了解 X To Earn 、把握這一商業模式的發展潛力。</span></p><p>&nbsp;</p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/meiOChtT6P26iC4E9Fhs.jpg" style=" width: 100%;max-width: 600px; height: auto;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">實體行為在網絡中賺收益</h3></div><p><span style="color:rgb(0,0,0);">&nbsp;X To Earn 的概念最早由區塊鏈應用互動平台 RabbitHole 的營運長 Ben Schecter 在 a16z 官網發佈文章中提出。其中，X 可以是人類的任何行為，包括吃飯、運動、睡覺、購物、學習、遊戲，創作等等，Earn 則是透過這些特定場景的行為而產生的經濟收益。而將 X To Earn 的想法套用在 Web3的脈絡裏，即人們可以透過現實中的行為在網絡上獲取收益，簡單來說，即是邊x邊賺。</span></p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 20px;color: #2A3795;">玩法五花八門</h3></div><p><span style="color:rgb(0,0,0);">若然X代表任何你能想像的行為，那具體又是如何earn？以下這些已經面世的 X To Earn 例子，或能為你帶來一些啟發。</span></p><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Play to Earn</h3></div><p><span style="color:rgb(0,0,0);">Play to Earn 即是讓玩家在遊戲中邊玩邊賺，而Axie Infinity必定是當中的龍頭。它是一款由越南開發團隊 Sky Mavis 打造的線上遊戲，與一般傳統遊戲將寶物所有權存放於開發商自家伺服器內不同， Axie Infinity 內的戰鬥精靈、寶物、配件都是以NFT 形式發行，並記錄在公開的以太坊區塊鏈上，玩家用心培養出強大的精靈（Axies）後，不但能作為虛擬資產終身擁有，也可以轉賣給其他玩家，從中獲利，實行邊玩邊賺。</span></p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/NquSxB93WePjEROL5Wys.png" style=" width: 100%;max-width: 400px; height: auto;">
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</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Move to Earn</h3></div><p><span style="color:rgb(0,0,0);">假如說Play to Earn 是透過轉售遊戲世界中的資產來獲利，那 Move to Earn 則是將玩家在實體世界的運動變現。STEPN正是 Move to Earn 項目中的知名例子，用家在購買運動鞋後就可透過步行或跑步來賺取代幣，此舉隨即贏得不少運動愛好者的青睞，甚至令STEPN登上各國App Store 下載榜的前茅。目前，市面上尚有不少類似的 Move to Earn 項目，如Genopets、Movey、Sweatcoin等。</span></p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/TfJUyqHIRoYwP2ZfyLjT.png" style=" width: 100%;max-width: 400px; height: auto;">
</div>
</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Stake to Earn</h3></div><p><span style="color:rgb(0,0,0);">DeFi領域中的Stake to Earn應是Web3世界中最早出現的 X To Earn 概念，通過質押獲得奬勵，就如之前曾在「財科暗戰」YouTube頻道為大家介紹的Osmosis，但不同的是，這裏的「銀行」可能是借貸協議。而且，目前 Stake to Earn 的模式不只出現在幣，NFT亦可。</span></p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/PUAprBn2jqCjXm333bdM.png" style=" width: 100%;max-width: 400px; height: auto;">
</div>
</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Write to Earn</h3></div><p><span style="color:rgb(0,0,0);">當你每日在社交平台上更新時，已經有不少人在Web 3領域透過創作而賺取收益。例如港產區塊鏈項目LIKECoin就一直推崇Write to Earn——鼓勵讀者以LIKE打賞作者，「化讚為賞」，更將創作化成Writing NFT，讓讀者購買，打通創作、收集、保存的通路。</span></p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/5C1kkEIauhVedOSLaF0m.png" style=" width: 100%;max-width: 400px; height: auto;">
</div>
</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Learn to Earn</h3></div><p><span style="color:rgb(0,0,0);">若說知識就是力量，Learn to earn可謂雙重獲利。就如「Let me speak」的用戶就可透過購買 NFT 角色在 App 內進行遊戲，從而獲得代幣作為回饋；過程中，用戶可學習英文單字，提高文法，甚至練習英文口說。</span></p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/cAK6DHmxEA4a0rL8v1cz.png" style=" width: 100%;max-width: 400px; height: auto;">
</div>
</div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #28AA2E;">Sleep to Earn</h3></div><p><span style="color:rgb(0,0,0);">如果Learn to earn是雙重獲利，那Sleep to earn就是名符其實的「躺著也賺錢」。「Sleep Future 」讓用戶可以通過睡覺賺取 SLEEPEE，並將之質押以兌換額外獎勵；賺取的代幣將儲存於 Sleepee App中，供用戶在其中的「商店」和「小鎮」中應用。由此，Sleep Future的目標是建立一套有關睡眠健康的生態系統，但目前項目的詳情仍未完全披露，只是邊睡邊賺的概念已足夠為其贏得討論熱度。</span></p><div class="raw-html-embed"><div style="text-align: center;">
<img src="https://static-asst.8338.hk/udhk-cms/zaUdPy7f9Ol7gPsPU2r5.png" style=" width: 100%;max-width: 400px; height: auto;">
</div>
</div><p style="text-align:center;">&nbsp;</p><p style="text-align:center;">以上僅是眾多X2earn 已面世例子中的冰山一角，但要發展一個X2earn項目，<br>除了要讓用戶有收益外，還有甚麼必備元素？下文再續。</p><p style="text-align:center;">&nbsp;</p><div class="raw-html-embed"><a href="https://www.ud.hk/tc/blockchain-solution-nft" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #28AA2E; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">商業NFT方案</a></div><div class="raw-html-embed"><a href="https://www.ud.hk/tc/enquiry?enquiryType=product&amp;productCategory=blockchainSecurity&amp;productName=商業NFT項目方案" data-cta="UDHub" style="width: 320px;height: 50px;display: block; background: #2A3795; color: #ffffff; text-decoration:none; line-height:50px; text-align:center; font-family: Arial; font-weight:bold;border-radius: 3px;margin:20px auto">商業NFT項目方案查詢</a></div><p>&nbsp;</p><div class="raw-html-embed"><h3 style="font-family: heebo; font-size: 16px;color: #2A3795;">相關案例及專家見解</h3></div><figure class="table"><table><tbody><tr><td><a href="https://www.ud.hk/tc/insight/article/6-must-read-nft-branding-marketing-use-cases"><span style="color:rgb(0,0,0);"><u>NFT品牌營銷必學：6大案例看如何提高粉絲參與度</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/case-study/article/nftoday-web3-ecommerce-metaverse"><span style="color:rgb(0,0,0);"><u>NFToday將電商帶到元宇宙！你也可以構建下一個Web3王國！</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-1-how-to-first-step-stand-out-one-stop-solution"><span style="color:rgb(0,0,0);"><u>如何部署你的第一步令NFT項目脫穎而出？</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-2-two-key-points-future-of-NFT-solution"><span style="color:rgb(0,0,0);"><u>兩大要點 &nbsp; 決定「設計」NFT項目前路</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-3-three-essential-technical-elements-solution"><span style="color:rgb(0,0,0);"><u>NFT項目不可或缺的三大「技術」元素</u></span></a></td></tr><tr><td><a href="https://www.ud.hk/tc/insight/article/nft-project-part-4-four-key-tactics-drive-success-blockchain-solution"><span style="color:rgb(0,0,0);"><u>掌握四大「經營」NFT項目致勝關鍵</u></span></a></td></tr></tbody></table></figure><p>&nbsp;</p>

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